Under current McDonalds Senior "Leadership", the enshittification of McDonalds, once the premier franchise opportunity in the world, continues unabated.
Enshittification (def)- “The gradual deterioration of a service or product brought about by a reduction in the quality of service or product provided, as a consequence of excessive profit-seeking.”
Franchisee resistance didn't hurt. When the majority of the system refuses to do your too-expensive remodels, close stores and do not honor poorly conceived discount promotions, it was a tailwind.
6 comments:
Maybe we could get Chris K and Joe E to retire??
Under current McDonalds Senior "Leadership", the enshittification of McDonalds, once the premier franchise opportunity in the world, continues unabated.
Enshittification (def)- “The gradual deterioration of a service or product brought about by a reduction in the quality of service or product provided, as a consequence of excessive profit-seeking.”
Ray would be appalled.
Do you mean like when, no matter what's happening in the stores, corporate management continues to prioritize short-term shareholder returns?
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Name sounds familer
Childsey was CEO at BK b-4 Subway. CEO of Avis, Budget etal, CFO of Pepsi.
62 yrs old.
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Franchisee resistance didn't hurt. When the majority of the system refuses to do your too-expensive remodels, close stores and do not honor poorly conceived discount promotions, it was a tailwind.
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