Coalition of Franchisee Associations

May 15, 2024

Maze on $5.00 meal

Jonathan Maze updates progress of negotiations

"McDonald’s then returned with a different proposal, one that featured incentives from Coca-Cola, the company’s beverage provider. That assuaged many operators’ concerns about profitability. The proposal also has carve-outs for higher-priced markets, enabling them to run the promotion at a higher price.

The National Owners Association, an independent group of McDonald’s operators, praised Coca-Cola for providing the financial assistance."............

"But the group also said it felt McDonald’s should step up financially, too."

2 comments:

Richard Adams said...

Doesn't Coke get all that back when negotiating the next contract with the McDonald's system?
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Anonymous said...

Coke willget it back in the syrup prices. Don't worry about KO