It's unusual for restaurants to criticize a competitor's food. It can backfire as it has done with Chipotle. They've been high and mighty about "factory food" and now their entire brand is at risk over food issues.
One exception might be Wendy's current ads comparing fresh beef to frozen but they aren't criticizing the beef quality, just the delivery method.
If frozen beef is inferior someone should tell Omaha Steaks, Allen Brothers, and all the high-end steakhouses they supply.
2 comments:
It amazes me that no competitor has attacked CFA on the MSG in its products
It's unusual for restaurants to criticize a competitor's food. It can backfire as it has done with Chipotle. They've been high and mighty about "factory food" and now their entire brand is at risk over food issues.
One exception might be Wendy's current ads comparing fresh beef to frozen but they aren't criticizing the beef quality, just the delivery method.
If frozen beef is inferior someone should tell Omaha Steaks, Allen Brothers, and all the
high-end steakhouses they supply.
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