How many millions will MCD corporate waste in the U.K.
trying to sell a product that has failed in the USA?
How many millions of pounds sterling will U.K. franchisees waste?
.
September 22, 2010
September 21, 2010
Rebuilding Your Landlord's Building?
Now here's a rebuild that probably
needed to happen. This Green Bay
store was built in 1958 and was
Ray Kroc's unit # 91.
But that still does not mean that it
makes sense for the Owner/Operator
to pay for the rebuilding of a building
owned by McDonald's Corporation.
As we've written before:
"When the early remodeling policies were developed McDonald's did not
hold vast amounts of real estate equity in secret subsidiaries . Today the
McDonald's real estate empire is an "off the books" operation with no
disclosure and is based largely on myth. When Operators pay to improve
these properties any increases in value will accrue to the "off the books"
owners, not to shareholders, and certainly not to Owner/Operators. These
billions in real estate equity will remain safe from prying eyes and
available for "off the books" manipulation."
Article is HERE
.
September 17, 2010
Don't Ever Trust Social Media Numbers
As evidenced by this article contradicting
the numbers in a McDonald's internet promotion.
If you give away enough food every promotion
will "appear" to work. Article is HERE
.
the numbers in a McDonald's internet promotion.
If you give away enough food every promotion
will "appear" to work. Article is HERE
.
September 16, 2010
Who Pays to Improve McDonald Real Estate?
Meet the man who is designing ways to spend what's left
of McDonald's Operator Equity
Fast Company REPORTS
.
of McDonald's Operator Equity
Fast Company REPORTS
.
September 15, 2010
September 11, 2010
September 9, 2010
September 7, 2010
September 6, 2010
Are You Entrepreneur Enough to Have Equity?..... Part Two
Friends of Franchise Equity Group Should watch your E-mail
for the second of three installments expressing our opinion
about the changing equity position of McDonald's franchisees.
.
for the second of three installments expressing our opinion
about the changing equity position of McDonald's franchisees.
.