Franchise Equity Group
March 16, 2024
Subway Franchisees Get Aggressive
Subway franchisees have hired a high-powered attorney - Maze
"Zarco ... represents several franchisee associations, including the National Owners Association, a group of McDonald’s franchisees."
March 15, 2024
March 13, 2024
Don't Let Corporate Lawyers Design Parking Spaces
New store - remote handicapped stalls
When McDonald's was a growth company, the operations folks had some input on the parking lot layout, and that was good for customers.
Stretching the letter of the law is not good for customers.
Everyone has relatives or friends who use these spaces = losing battle
March 12, 2024
March 11, 2024
March 8, 2024
Keeping the System Out of Date
It’s been a while since I’ve seen a copy of McDonald’s corporate “Global Daily Briefing. “ The most recent version (3/4/24) differs from previous releases, but I can’t tell when changes occurred.
Previously, the vendor that put the briefing together threw in the kitchen sink with almost any headline, including topics that weren’t all that positive for McDonald’s or didn’t fit into the then corporate agenda.
The recent publication is more condensed and is apparently limited to topics that MCDHQ would like employees and Owners to absorb, buying into a bit of brainwashing.
For instance, ESG (Environmental, Social, Governmental) and DEI (Diversity, Equity, Inclusion) are discussed as though it was 2022, and the concepts had not been discredited over and over again. Companies are now embarrassed to admit ESG has been a priority, and DEI is being recognized as a new form of corporate-sponsored racism.
Current polls on any political topic tell us that Americans have moved past issues such as ESG and DEI.
But MCDHQ marches on - as woke as ever and as antiquated as an EV charging station.